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Johor Tourism Association

Johor Tourism Association (JTA) is a collaborative platform that brings together tourism stakeholders across Johor. As a non-profit entity, JTA is committed to promoting Johor as a world-class travel destination through industry development, strategic partnerships, and advocacy. By uniting voices from across the sector, we aim to enhance the tourism ecosystem and create long-term value for both visitors and industry players.

Features

Our Strategic Objectives

These objectives reflect our commitment to unity, service excellence, and sustainable tourism development for the state of Johor.

Boost Regional & International Tourism

Promote Johor and surrounding regions as top travel destinations for both domestic and foreign tourists.

Support Tourism Infrastructure & Services

Enhance the quality of accommodation, food, transportation, entertainment, and other tourism-related services in Johor.

Stimulate Local Economy & Global Awareness

Encourage demand for Johor-based products and services while fostering international understanding and cultural exchange.

Strengthen Industry Partnerships

Collaborate with associations, institutions, and organisations that share similar tourism development goals.

Develop & Distribute Promotional Materials

Produce and circulate guides, publications, and promotional tools to support tourism growth directly or indirectly.

Protect & Advance Member Interests

Promote, support, and safeguard the collective interests of JTA members while carrying out all lawful activities related to tourism advancement.

Career Advancement Results

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Testimonial

Feedback from Our Community

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Leadership Structure

Meet Our Committee

Each role within the committee is designed to support JTA’s mission and strengthen the tourism industry through shared leadership.

Collaborating for Johor’s Tourism Excellence

Our partnerships reflect a shared vision to elevate Johor as a top-tier tourism destination through strong cooperation and unified action.

An organisation that connects tourism stakeholders, promotes industry development, and advocates for Johor as a premier travel destination.

Contact Us

No. 93B, Jalan Tanjong 1, Taman Desa Cemerlang, 81800 Ulu Tiram, Johor.

admin@johor-tourism.com

+607-827 7777

Become Membership

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